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AI Sales Training for Corporate Teams

Equip Your Sales Team
with AI + Narrative Intelligence

Hire new people
Rip out your current process
Wait months to see results
No new hires
No ripping out your current process
Results show up on Monday's client calls

Take the 60-second quiz to see where your team stands—and where the gaps are.

Warren Buffett Warren Buffett Warren Buffett

"If you can't communicate, it's like winking at a girl in the dark — nothing happens. You can have all the brainpower in the world, but you have to be able to transmit it."

— Warren Buffett, Master Storyseller
AI Skills IQ Distribution
30 50 70 90 100 AI Skills IQ Score 0% 10% 20% 30% % of Test-Takers Where are you? 8% 21% 38% 21% 8% DEVELOPING PROFICIENT EXPERT
4,127+ Leaders Trained
$1B+ Client Value Generated
56% Wage Premium for AI + Narrative Skills

The Modern Sales Gap

Top performers have pulled ahead — and the gap is widening every quarter.

The 2015 Playbook

What most teams still do

  • Generic pitches for every prospect
  • Spray-and-pray outreach volume
  • Ignoring AI tools entirely
  • Transactional, scripted conversations
  • No research before the call
  • Losing deals to more prepared competitors

The 2026 AI-Powered Approach

What top performers do today

  • Story-driven, personalized outreach
  • AI research in minutes, not hours
  • Narrative Intelligence + AI tools combined
  • Consultative dialogue, not scripts
  • Deep prospect insight before every call
  • Closing faster with earned credibility
Scott's training closes this gap — fast.

Why This Matters Now

0%

Higher earnings for AI-skilled sales professionals

McKinsey Global Institute

0x

Faster pipeline velocity with AI-assisted prospecting

Salesforce State of Sales

0%

Of employers now require AI-ready sales capabilities

LinkedIn Workforce Report

What Is Your Wage Premium Worth?

See how strategic positioning increases your annual earning potential by up to 1.5x.

$ /year

We accept salaries from $30k to $500k

Scott Magnacca — AI Sales Strategist

The Competitive Edge

"Most sales teams are running a 2015 playbook in 2026.
The gap between average and elite is closing fast —
and AI is the accelerant."

— Scott Magnacca, AI Sales Strategist

The Framework Behind the Results

Three principles that transform how sales teams think, communicate, and adapt — with AI as the accelerator.

Ideas alone don't move people — stories do. You craft a narrative that resonates with your audience's hopes, fears, and ambitions. Then you take action, telling that story so compellingly that others believe, invest, and follow. For sales professionals, this isn't optional—it's the engine that turns vision into momentum.

The 3Cs below are how your team embeds this power into every interaction, sustained by AI as the accelerator.

The 3Cs — Principle 1
Curiosity

Ask better questions. AI helps you find what to be curious about before every call — giving your team the context to open conversations that matter and create genuine buyer interest.

The 3Cs — Principle 2
Lifelong Learning

Markets move fast. The learn → apply → teach cycle keeps teams ahead of every shift. Teams that embed learning into daily practice outperform those that rely on annual training events.

The 3Cs — Principle 3
Agility & Adaptability

Sales is a conversation, not a script. Adapt to every person, company, and moment. AI gives your team real-time signals — but only people with narrative intelligence know how to use them.

Training Formats

Every format is designed for immediate application — not death-by-PowerPoint. Attendees leave with tools they can use that week.

45-minute AI sales workshop
Virtual or In-Person
$2,500
45-Min Workshop
  • Live virtual or in-person
  • Up to 50 attendees
  • Q&A + live exercise included
Ideal for: associations, alumni groups
60-minute keynote on stage
Conference Ready
$2,500
60-Min Keynote
  • Conference or company all-hands
  • Up to 500 attendees
  • Story-driven, high-impact delivery
Ideal for: national conferences, sales kickoffs
90-minute deep dive training session
Extended Training
$4,995 + travel
90-Min Deep Dive
  • Extended framework training
  • Up to 100 attendees
  • Hands-on practice included
Ideal for: sales team offsites
Custom corporate team training
Most Popular
From $7,500
Custom Team Training
  • Half or full-day program
  • Your team, your challenges
  • Pre-session discovery call included
Ideal for: corporate L&D, sales leadership retreats

All formats include a pre-session planning call and a follow-up resource pack.
Ask about our special reduced rate for non-profits and educational institutions

Trusted by Leaders at the World's Top Organizations

Fidelity Investments
Babson College
Harvard
IraLogix
NAIFA

Scott's work directly contributed to $10 billion in new net assets from our market entry strategy. His ability to blend storyselling methodology with practical AI tools is unlike anything we've seen.

Executive Vice President, Fidelity Investments

He brings a rare combination of psychological insight, practical AI application, and deep business understanding. Our sales team left the session completely re-energized and equipped.

VP of Sales, IraLogix

Scott demonstrates exceptional interpersonal and communication skills that consistently engage and inspire audiences. He connects academic rigor to real-world application in a way students respond to immediately.

Professor, Babson College

About Scott Magnacca

Scott Magnacca — AI Sales Strategist

Scott Magnacca

AI Sales Strategist

Storyselling in the Age of AI by Scott Magnacca

Author of Storyselling in the Age of AI

Scott Magnacca is an AI Sales Strategist who has trained 4,127+ sales professionals across financial services, technology, and professional associations. He teaches at Babson College and holds a Master's in Psychology (ALM) from Harvard, and brings 25+ years of practitioner experience to every engagement.

His Storyselling + AI methodology is the only framework that combines narrative intelligence with modern AI-powered sales tools — producing measurable improvements in meeting booking rates, deal velocity, and rep confidence within the first 30 days.

Scott's clients include Fortune 500 financial services firms, entrepreneurial organizations, and professional associations. He is the author of Storyselling and a sought-after voice at the intersection of human connection and artificial intelligence.

Babson College Faculty
Harvard ALM — Psychology
4,127+ Leaders Trained
25+ Years Experience
$1B+ Client Value
Storyselling Author

Frequently Asked Questions

Is this right for our sales team?
Best for teams of 10–500 in financial services, SaaS, or professional services. If your team sells complex products or services to sophisticated buyers, the answer is almost always yes. Scott's methodology is especially powerful for consultative sales environments where trust, expertise, and differentiation matter.
What's the format — virtual or in-person?
Both. Virtual sessions run on Zoom and are designed to be highly interactive — not a passive webinar. In-person sessions are available across New England and nationally with a travel fee. Scott tailors the format to what works best for your team's culture.
What does Scott charge?
Workshop and keynote formats start at $2,500. The 90-minute deep dive is $4,995 plus travel. Custom half-day and full-day team training programs start at $7,500. All pricing includes pre-session planning and a follow-up resource pack. For multi-session engagements, ask about package rates.
How long until our team sees results?
Attendees consistently report using specific techniques within the first week. Most teams see measurable improvement in meeting booking rates and call-to-opportunity conversion within 30 days. The Storyselling + AI framework is designed for immediate application — not theoretical training that takes months to land.
How do we get started?
Fill out the discovery call form below. Scott personally reviews every inquiry and responds within 24 hours. There's no obligation — the first conversation is just about whether this is the right fit for your team.

Book a Discovery Call

Tell Scott about your team. He personally reviews every inquiry.

Scott responds within 24 hours. No spam, no sales sequences — just a real conversation.

You're all set.

Scott received your inquiry and will respond within 24 hours. In the meantime, register for the free 15-Minute Sales Sprint on June 17.

Register for the Free Sprint →